Supporting Partner
Ignition Collective
Ignition is a Sports and Entertainment marketing agency with roots in motorsport, a home at Silverstone, and a mindset built for momentum. Founded in 2013 and immersed in the high-speed, high-pressure world of motorsport, they've developed a fast-thinking, problem-solving approach that delivers results without excuses or drama. Today, they partner with clients across sport, entertainment and live events, applying that same energy, creativity and precision to every brief. From the Premier League to MotoGP, global brands to niche innovators, they're trusted to make things happen and make them memorable. Proudly independent and based at the iconic Silverstone, they're grounded in innovation, teamwork and the spirit of performance.